Paris Haute Couture fashion week Autumn/Winter 2017, if anything signified a shift in the fashion industry. As seasons continue to blur, this edition saw a host of ready-to-wear designers invited to show on schedule, in addition to menswear and womenswear being presented side by side, raising the question - is this the start of a fashion...
Jul 6, 2017
London - Debate concerning the current affairs of the fashion system has resulted in the rise of the direct-to consumer business model. Whilst a number of global fashion houses, such as Burberry, Vetements, Tom Ford and Tommy Hilfiger, have announced their intentions to break away from the traditional calendar to cater to consumers need for...
Feb 26, 2016
The fashion industry produces hundreds of short films each year featuring the latest collections and although the majority these shorts are little more than glorified advertisements, there are a number of labels who are using the medium to take their story-telling to the next level. A cleverly thought out advertisement campaign centered around...
May 22, 2015
After the fashion weeks in New York, London and Milan, last week was it the French capital city's turn to take to the fashion spotlight. With a total of 92 shows, Paris rounded off the "month of fashion." At the opening of the fashion week, the city's mayor, Anna Hidalgo, made it clear that fashion is the city's future. She revealed that the...
Mar 13, 2015
Following the days of menswear fashion shows in Paris, haute couture collections took the catwalks from Tuesday to Thursday. Despite the event's overall extravaganza, the number of visitors attending the shows was less than the previous edition. Hotels in the area reported a 9 percent decline in guests during Paris Fashion Week, which was most...
Feb 2, 2015