EMU Australia news and archive

Emu Australia moves headquarters to California

Los Angeles - SoCal-based footwear company Emu Australia is moving its headquarters back to its roots. The premium shoewear brand just announced plans to move its offices from Michigan back to California. Originally, the retailer’s headquarters were based in Michigan due to chief executive of North America Scott Sidle’s place of residence. For...

Fashion

Battle of the sheepskin boots

American company UGG Australia filed a lawsuit against competitor, Emu, for their use of the “UGG” registered trade mark on Emu sheepskin boots.This is not the first courtroom fight involving Emu in the USA – Deckers Outdoor Corporation, who own UGG Australia, has previously sued Emu Australia in the Californian courts for describing their...

Fashion

EMU Australia pop-up shop

January welcomes the first London pop-up shop by sheepskin brand EMU Australia. Located on Lamb’s Conduit Street, the temporarily store sells mens and womens footwear, womens apparel and accessories, and is open from Monday to Saturday. For a three month period, the EMU store will stock its whole sheepskin and merino wool range. The brand is...