As the new mecca for festival fashion, Coachella has become an "it" spot for many fashion moguls, bloggers, and influencers. With this newfound information, iconic brands such as Levi's are taking advantage of the emerging trend. Levi's recently hosted an event at the Colony Palms Hotel in Palm Springs in order to bring out A-list celebrities...
Apr 23, 2018
Coachella became one of the world's premier music festivals not only for the A-list performers. The two-weekend party in the California desert has become a major event in its own right for the fashion. While designers have heavily marketed their brands to Coachella, the fans who draw the most notice often do so by embracing their own sartorial...
Apr 16, 2018
With Coachella coming up in less than a week, fashion labels are taking note and changing up their styles to match the emerging trend. Among these brands, Italian label Pinko is getting into the spirit as festival season nears. The campaign includes a vibrant color palette including deep hues of dark blue, white, bright red, and geometric,...
Apr 6, 2018
After emerging as a fashion-inspired event in the past couple of years, The Coachella Valley Music and Arts Festival has become imperative in terms of personal style. Even H&M has worked with the festival to produce a collaboration exclusively for the desert heat and attendees. Various fashion icons, stylists, and designers alike come together...
Apr 18, 2017
Jeremy Scott loves Coachella and Coachella loves Jeremy Scott. This year he is returning to Coachella for his 11th annual bash in collaboration with Candy Crush and Tidal. His fete is inspired by the Moschino Candy Crush collaboration, which includes a limited edition backpack, an iPhone case, and women's and men's swimwear. All the designs were...
Apr 14, 2017
Indio - H&M has announced its collaborative partner for this year’s Coachella collection. The collaboration, entitled H&M Loves Coachella, will tap the influence of music group The Atomics for a festival-inspired collection. The key pieces for womenswear include a sheer black lace dress, heart-shaped glasses, faux suede chokers, and a...
Feb 19, 2017
Every year, tens of thousands of people gather in the desert to celebrate art, self-expression, and experimentation. In an event highlighting freedom and forging your own path, style is a key component of self-expression. With festival fashion as an impending category growing in the fashion world, the question comes to mind: does Burning Man...
Aug 31, 2016
Los Angeles - Cult Gaia, festival-inspired brand, is hosting its first temporary shop in Los Angeles. Located at The Platform in Culver City, the boutique will offer its festival wear, apparel, and accessories starting April 8. The vintage brand offers colorful, intricate headpieces, women’s clothing, men’s clothing, and accessories. According...
Apr 7, 2016
British fashion e-tailer Boohoo has launched its standalone men's wear ahead of the opening of its Los Angeles pop-up store opening. The website, found at boohooman.com, is aimed at young, male shoppers and offers the retailer's full men's wear range with weekly product drops occurring across different collections. Boohoo.com has offered men's...
Mar 31, 2016
Ever since Coachella gained popularity a couple years ago, the music festival’s influence on fashion has been undeniable. Multiple lines have collaborated with the music event to create fashion lines. Following suit with bohemian-inspired clothing, Hale Bob just recently launched her new collection with a Coachella theme. The collection just...
Mar 21, 2016
Coachella is fast becoming a fashion festival as much as it is about celebrating music. Swedish retail H&M has signed up for a second partnership with the California-based festival, after claiming its collaboration in 2015 was a huge hit with consumers. Its new and wider co-branded Coachella collection launches in US stores on March 24, (with a...
Feb 17, 2016
The Coachella Valley Music and Arts Festival has become a leader in fashion trends emphasizing bohemian and vintage clothing. Known for its musical acts both mainstream and underground, the three-day festival has become a must-see fashion event for Los Angeles locals. Mixed in with fashion moguls, models, bloggers, and top brands; the event has...
Apr 14, 2015
