Aella news and archive

Aella tests out experimental try-on service

Aella is moving forward with a new experimental service. The elevated womenswear brand just introduced new styles of pants for every body type. The brand includes five styles including trousers, skinny pants, flared pants, and more. The line ranges in price from approximately 40 to 200 dollars for pants and tops. The new service allows Aella...

Retail

Aella opens New York pop-up

Women’s apparel brand Aella just confirmed a month-long pop-up in New York. Located off of Lexington Avenue, the shop will stay open until the end of the month offering a selection of apparel, goods, and accessories for the modern woman. The pop-up boutique will remain open from March 1st to the 31st, offering a range of items that are meant for...

RetailFeatured

Aella launches pop-up collective aimed for the modern woman

This month, a couple of elevated basics and minimalist brands have teamed together for the ultimate pop-up. Curated by women’s clothing brand Aella, the concept shop entitled Uniform: The Collective just opened on the East Coast. The temporary boutique will be located off of Lexington Avenue in New York from March 1st to the 31st. The collective...

Retail

Aella opening Bloomingdale's pop-up

Eunice Cho's digital brand Aella will be launching on the East Coast this Wednesday with a pop-up shop in Bloomingdale's 59th Street flagship store. Cho, spent several years as an artist before deciding to go to business school in Los Angeles, It was during her time in business school that she realized that women's suits weren't exactly the most...

RetailFeatured

E-tailer Aella brings pop-up to Larchmont to strengthen brand

The California-based e-tailer has done quite a bit this year to bring interactive experiences to customers. Following a female empowerment campaign and a business networking experience, Aella has worked vigorously to expose its brand outside of the online world. In doing so, the brand unveiled a new pop-up set in Larchmont Village. The quaint,...

Retail

Aella pops up in Los Angeles

Los Angeles-based brand Aella is popping up on Larchmont Boulevard for a temporary shop throughout the holiday season. Encompassing a space on the popular retail and dining stretch, the pop-up will offer the e-tailer’s stylish womenswear apparel. The store’s décor reflects a minimalist, chic image that reflects the brand’s garments. Aella offers...

Fashion

Aella and Tanya Heath join for collaborative retail and business event

Los Angeles - Los Angeles-based womenswear brand Aella recently teamed up with Tanya Heath - Los Angeles in order to host a fashion event in celebration of National Business Women's Day. Tanya Heath, luxury shoe brand, partnered with Aella for a collaborative networking and shopping experience. E-tailer Aella is known for its fusion of...

Fashion Featured

Aella highlights top female executives women for marketing campaign

California-based e-tailer Aella recently decided to the break the mold of stereotypical, modelesque campaign photo shoots for their newest line. Instead of choosing models that set standards for unrealistic body types, Aella chose top female executives for their “Women Who Inspire” campaign to represent their lifestyle clothing brand. Aella...

Fashion

Aella opens a new showroom in downtown Los Angeles

Aella, known for premier womens’ pants, recently opened a showroom in downtown Los Angeles. The new showroom will serve a new facet for the brand. The showroom will function as a place for business meetings and also a place for retail business. Up until this point, Aella had launched exclusively online. The brand has gained acclaim through its...